A Little Bird Told Me Brand

Pets at Home

We were briefed to create a small bird food brand to be sold within Pets at Home.

With quirky phrases, natural textures and earthy tones ‘A little bird told me’ is an award-winning design that has got everybody talking. The brand suggests it’s a well-kept secret that the customer is now privy to. By using the birds themselves to do the talking we were able to convey that this is ideally what the birds would choose if left to their own devices.