Going with the Flo

18.10.2017

We have recently completed our first project for Flogas – a direct mail campaign targeting 'off-grid' homeowners with an LPG supply that have never been a Flogas customer.

Flogas' business objective was to encourage the recipient to switch supplier. Our challenge was to drive engagement through bloody brilliant design. We ran three different creative concepts, each with the same messaging in order to test which design had the biggest impact. The campaign landed at the end of September, and we will be reviewing the success and learnings from the campaign over the coming months to inform future communications. An exciting project for our lovely new client! First Flogas DM example Second Flogas DM example Third Flogas DM example